BE next: fearless young entrepreneurs reveal their MVP--most valuable play.

Black EnterpriseVol. 39 Nbr. 6, January 2009

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SMALL BUSINESS - Cover story - Company overview

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BE next: fearless young entrepreneurs reveal their MVP--most valuable play.

AGE IS JUST A NUMBER. YEAH RIGHT. TAKE youth, smarts, tenacity, ambition, savvy, and fearlessness (a little bit of swagger doesn't hurt either) and you've got a near-perfect entrepreneur. Of course, in their eyes, it's just another day at the office.

Call it what you will, young entrepreneurs know how to make money. This group of tenacious businesspeople, age 21-35, represents the cusp of a changing entrepreneurial landscape, which they have the potential to soon dominate. It behooves us to take note because people in this age group are more likely to have started a business right out of school than the baby boomer generations (27% vs 9%). Today,...

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